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Apple, ATT and the iPhone's Risky New Plan
Posted by Bob on: 08/03/2008 12:24 PM [ Print | 0 comment(s) ]
Wonder why the smoking-hot 3G Apple iPhone only costs $199, less than half the price of the original? Here's a two-word hint: Randall Stephenson. Stephenson, who became ATamp;T's chairman and CEO a year ago, championed the idea of paying Apple about $300 per device, analysts estimate, to help hold down the retail cost.
Apple, ATamp;T and the iPhone's Risky New Plan
Apple, ATamp;T and the iPhone's Risky New Plan
