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Mac OS Compatible » News » May 2007 » Study: iTunes' Pay TV Model Headed for Extinction

Study: iTunes' Pay TV Model Headed for Extinction

Posted by Bob on: 05/15/2007 12:24 AM [ Print | 0 comment(s) ]

The future of Internet television will be dominated by ad-supported models, according to a report from Forrester Research that raises new questions for the future of Apple's iTunes-focused and Apple TV video download service. Even as the report predicts that the market for paid downloads will nearly triple in 2007 to $279 million, it claims that the paid download market is ultimately a dead end.

Study: iTunes' Pay TV Model Headed for Extinction






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