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Mac OS Compatible » News » December 2008 » In Hungry Times, Apple Must Avoid Eating Its Partners' Lunch

In Hungry Times, Apple Must Avoid Eating Its Partners' Lunch

Posted by Bob on: 12/03/2008 01:24 PM [ Print | 0 comment(s) ]

Apple loves it when its channel partners sell lots of Apple products. Everyone makes money. However, in tough economic times, as each partner seeks to squeeze out a profit on Apple's famous brand, Apple's first reaction could be to grab some of that profit for itself instead. Apple has always had an uneven relationship with its channel partners in my experience.

In Hungry Times, Apple Must Avoid Eating Its Partners' Lunch






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