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Apple Topples Google as Most Valuable Brand: Report
Posted by Philipp Esselbach on: 05/09/2011 08:47 AM [ Print | 0 comment(s) ]
Apple has topped Google as the most valuable brand in the world, according to a study released over the weekend by brand consultancy Millward Brown.
From PCWorld:
Apple Topples Google as Most Valuable Brand: Report
The maker of high-profile products like the iPad and iPhone moved up from third place in 2010 to to the number one position in 2011 as its brand value grew from US$83 billion to $153 billion, according to the study.
Google saw its brand value drop in 2011 by 2 percent to $111.5 billion. It had held the number one position for the last four years.
Google saw its brand value drop in 2011 by 2 percent to $111.5 billion. It had held the number one position for the last four years.
Apple Topples Google as Most Valuable Brand: Report
