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In a complete reversal of its no refunds policy on App Store and iTunes purchases, Apple has been forced by EU lawmakers to offer a 14-day money back guarantee on purchases in Europe.



From Neowin:
The Consumer Rights Directive requires businesses to have a fair two-week return policy for goods and services, otherwise a default one-year refund policy will be applied. It said "if a consumer is not clearly informed ... the withdrawal period automatically is extended to one year."

The directive, which took effect in June, also bans pre-checked boxes on websites, extra charges for payments with credit cards, and hidden charges on websites and promotions.
  Apple now offers 14-day returns for App Store and iTunes purchases in Europe