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Apple jumps 9 spots to become 8th most valuable brand in the world
Posted by Philipp Esselbach on: 01/16/2012 08:45 PM [ Print | 0 comment(s) ]
Apple was ranked the eighth most valuable brand of the world in 2011, with an estimated total value of $33.49 billion, making it bigger than Disney, Mercedes-Benz and Budweiser.
From Apple Insider:
Apple jumps 9 spots to become 8th most valuable brand in the world
The 2011 rankings were released on Monday by Bloomberg as part of Interbrand's Best Global Brands 2011 report. It found that Apple increased its brand value by 58 percent year over year, helping it surge 9 places from the No. 17 spot it held in 2010.
Apple's tremendous year over year growth in brand value was by far the largest of any company in the top 100. The next closest in terms of growth was Amazon, which grew its value by 32 percent in 2011 to bring it to $12.76 billion, good for 26th place.
Apple's tremendous year over year growth in brand value was by far the largest of any company in the top 100. The next closest in terms of growth was Amazon, which grew its value by 32 percent in 2011 to bring it to $12.76 billion, good for 26th place.
Apple jumps 9 spots to become 8th most valuable brand in the world
